Visual content continues to be the most important aspect of an engaging and fulfilling online experience and using 2.5D Parallax Photo Effects is one fantastic way you can easily add some eye-candy to your digital channels. This stunning slow motion effect is in fact created by manipulating still images in programs such as Adobe After Effects, and for those that have a library of high quality still images you may want to consider it.
Why is visual content so important?
Humans are visual beings, and our eyesight is our most dominant of our five senses. 90% of information transmitted to our brains is visual and images are processed 60,000 times faster in the brain than written text.
What this means for those looking to engage online customers is that any information you want to communicate is better communicated visually, be it still images or even better moving images and video content.
If you’re a business owner with a website you’re forever being reminded how little time you have to capture and retain the attention of online consumers who skim website content in a matter of seconds. In fact recent studies now suggest that the average time we spend on websites is around eight seconds, that’s an attention span akin to the average Goldfish! So if you want to grab the attention of your website visitors and communicate more value, quicker, then you better consider your ‘visual content’.
To find out more about Parallax Photo Effects and making use of video content call us today on 0800 211 8571